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Rob Lowe criticizes ‘horrible’ Brat Pack label as ‘designed to belittle’ the group


Rob Lowe recently discussed his acceptance of the infamous Brat Pack label, acknowledging that while he found it “horrible,” he has come to terms with it. The term was coined in a 1985 New York Magazine article that focused on Lowe and his fellow actors Emilio Estevez, Demi Moore, Andrew McCarthy, and Judd Nelson. Lowe admitted that the article was a “hit piece” but mentioned that he fared well in it because he left the gathering early.

Despite the negative connotation surrounding the Brat Pack label and its impact on their credibility in the industry, Lowe noted that the public viewed it as cool, which he realized early on. He credits McCarthy’s documentary “Brats” for bringing the Brat Pack back into the spotlight and expressed happiness at the resurgence of interest.

Lowe reflected on the perception of the Brat Pack branding and expressed his discomfort with the mean-spirited intent to minimize their talents. Nonetheless, he acknowledged the love and goodwill associated with the group. Lowe also expressed humility in recognizing the fortunate timing of their careers, coinciding with the rise of movies targeted at younger audiences.

In conclusion, Lowe noted that being part of the Brat Pack changed all of their lives and had a lasting impact on the entertainment industry. Despite any negative associations, he believes that the label should follow him and his peers to the end, recognizing the significance of their place in shaping the movie business.

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Photo credit nypost.com

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